FENDI-Beijing, October 2007

Client: Serious Staging


A lavish party was held in Beijing following an internationally-acclaimed fashion show staged on the Great Wall to showcase a new Karl Lagerfeld collection for fashion accessory label, Fendi. The Electric Canvas provided several PIGI projectors to create a branded environment to encapsulate the guests at a yet-to-be completed prestige retail property. Architectural projection techniques were employed to create scrolling graphics in and around the facades of several buildings surrounding the party site.


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